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Ecru New York Expands To Asia

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By: TOM BRANNA

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CHINA: Prestige hair care collection Ecru New York is expanding its presence to the Asian salon market with a new distribution partner in Taipei, Taiwan. The Salon Exchanges International Company, Ltd., a six-year-old company, will distribute Ecru New York products. “ECRU New York’s partnership with Salon Exchanges International brings the brand one step closer to recognizing its goal of becoming a truly global brand. In 2007 Ecru New York plans to take on distribution partners in South Af...

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